Agent-based modeling of deshopping behavior: A single shop model with multiple deshoppers

Abstract

Deshopping is rapidly turning into a modern day scourge for the retailers worldwide due to its prevalence and regularity. The presence of flexible return policies have made retail return management a real challenging issue for both the present and the future. In this study, we propose and develop a multi-agent simulation model for deshopper behavior in a single shop context. The background, theoretical underpinning, logical and computational model, experiment design and simulation results are reported and discussed in the paper.