{"title":"Sonderthema China: Ein länderspezifischer Vergleich der Markenführungsaktivitäten von chinesischen und deutschen Banken in den sozialen Medien","authors":"Jun Huo, M. Seidel","doi":"10.1007/978-3-658-23041-8_8","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":216505,"journal":{"name":"Banking & Innovation 2018/2019","volume":"120 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-12-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Banking & Innovation 2018/2019","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/978-3-658-23041-8_8","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}