On the Operation Strategy of WeChat Public Platform of the Communist Youth League of First-Rate Vocational Colleges in Guangdong Province

Abstract

Due to the operational strategies, the WeChat public platform of the communist youth league of colleges and universities has not become the main network channel for the propaganda of the communist youth league. In order to enhance the influence of the WeChat public platform of the communist youth league, this paper put forward operation optimizations from four perspectives after the analysis on the platform operation status and strategies. It was of great significance to the effective operation of the WeChat public platform of the communist youth league of colleges and universities and provided valuable references for further enhancing its influence. Keywords—first class higher vocational college; WeChat public platform; operation; strategy