Digital Ecosystem Development in Customer Relationship Management (CRM) for Hajj Portal Website

Abstract

The pilgrimage is the fifth pillar of Islam that must be carried out by Muslims around the world who are affordable in term of financial, physical and mental. It takes long preparation to perform well in the pilgrimage that commonly require one or more years in the learning process through books or studies. Actually, technology provide the alternative to learn intimately, which is more accurate and quicker compare to the traditional method. Customer Relationship Management (CRM) is the software package primarily used in business transaction but the concept can be utilized in formulating the digital ecosystem, which provide sustainability and fairness. This study explore the potentiality of digital ecosystem to avoid the conflict between start-up and PPIU in manage and control the pilgrim needs from beginning until finished