Property investment decision in Batam City

Yulfiswandi Yulfiswandi, Elissa Jocelynn, Robin Robin
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Abstract

The aim of this research is to find out factors affecting property investment decision in Batam. Investment decision is defined as how a person decides on investment to select the right alternative and type of business. The independent variables in this study are accounting information, self-image/firm-image coincidence, neutral information, advocate recommendations, and personal financial need. The object of this study is property investors in Batam. This study distributed 300 questionnaires and selected 250 questionnaires to be processed/analyzed. The results show that accounting information does not significantly affect the investment decision, meanwhile self-image/firm-image coincidence, neutral information, advocate recommendations, and personal financial need significantly affect investment decision in Batam.
巴淡市房地产投资决策
本研究的目的是找出影响巴淡岛房地产投资决策的因素。投资决策被定义为一个人如何决定投资,以选择正确的备选方案和业务类型。本研究的自变量为会计信息、自我形象/公司形象一致性、中立信息、倡导者推荐和个人财务需求。本研究的对象是巴淡岛的房地产投资者。本研究共发放300份问卷,选取250份问卷进行处理/分析。结果表明,会计信息对投资决策影响不显著,而自我形象/公司形象重合、中性信息、倡导建议和个人财务需求对巴淡岛的投资决策影响显著。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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