Nollywood as an elixir for drug misuse among students of Tertiary Institutions in Nigeria

Abstract

The Nigerian entertainment industry tagged Nollywood, which began on a staggering note, has evolved to only trail behind Hollywood and  Bollywood that started many years before its advent. This medium has equally mainstreamed itself into competing favourably with other media  struggling for human attention. Therefore, even in an era when the youths have found fun with internet services, this medium is equally compliant  with social media. It is on this locus standi that this article investigates The Lost Soul in an attempt to scale down the misuse of drugs by students of  tertiary institutions, which truncates their educational pursuits, rendering them redundant and their families and by extension Nigeria sorrier for it.  Armed with this report, this discourse adopts an analysis and deduction approach by way of qualitative research of the movie under study with the  view to stampeding the spread of this anathema on our campuses. Consequently, this article recommends the mass production of movies with this  thematic relevance, among others, by the various Theatre Arts Departments in Nigerian universities where students themselves account for the  largest part of the cast and crew members. This will definitely command more youth viewership and hence, scale down to some reasonable extent  the vices threatening to militate against their educational development since they will become or are the fulcra of any labour force and the leaders  of tomorrow.