Visualizing 2016 U.S. Presidential Election: A Twitter Point of View

Abstract

: Social media is now one of the centres of human activity, especially for the young generation. It has big impact on their lives, including political preference. The 2016 U.S. Presidential election was considered very impactful for the global economy and politics. Mass media and social media conversations are focused on the topic. We collected more than 3.7 million tweets related to the 2016 U.S. election 90 days before the election day, until 7 days after the election day. We visualized the data to see the sentiment, the number of weekly tweets from U.S. presidential candidates, and the words that most people use to describe the candidates. The evaluation result shows that the visualization provides new insight and knowledge for readers.