Viktor Smith, Daniel Barratt, Peter Møgelvang-Hansen, Alexander U. Wedel Andersen
{"title":"Misleading Marketing Communication: Assessing the Impact of Potentially Deceptive Food Labelling on Consumer Behaviour","authors":"Viktor Smith, Daniel Barratt, Peter Møgelvang-Hansen, Alexander U. Wedel Andersen","doi":"10.1007/978-3-031-11206-5","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":279660,"journal":{"name":"Misleading Marketing Communication","volume":"214 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Misleading Marketing Communication","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/978-3-031-11206-5","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}