Highlighting the Fake Reviews in Review Sequence with the Suspicious Contents and Behaviours

You Li, Yuming Lin, Jingwei Zhang, Jun Li, Lingzhong Zhao
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引用次数: 10

Abstract

Online review plays a crucial role in many current e-commerce applications. However, fake reviews would mislead users. Therefore, detecting such reviews is an important task for safeguarding the interests of users. But the review sequence has been neglected by the former work. In this paper, we explore the issue on fake review detection in review sequence, which is crucial for implementing online anti-opinion spam. We first analyze the characteristics of fake reviews. Based on review contents and reviewer behaviors, six time sensitive features are proposed to find the fake reviews. And then, we devise two type of detection methods, the supervised and the threshold-based, for spotting the fake reviews as early as possible. Finally, we carry out intensive experiments on a real-world review set to verify the effectiveness of our methods. The experimental results show that our methods can identify the fake reviews orderly with high precision and recall.
突出审查序列中存在可疑内容和行为的虚假评论
在线评论在当前许多电子商务应用中起着至关重要的作用。然而,虚假评论会误导用户。因此,检测此类评论是维护用户利益的一项重要任务。但以往的研究忽略了复习顺序。在本文中,我们探讨了评论序列中的虚假评论检测问题,这是实施在线反意见垃圾邮件的关键。我们首先分析虚假评论的特点。基于评论内容和评论者行为,提出了六个时间敏感特征来识别虚假评论。然后,我们设计了两种类型的检测方法,即监督和基于阈值的检测方法,以便尽早发现虚假评论。最后,我们在一个真实世界的回顾集上进行了大量的实验来验证我们方法的有效性。实验结果表明,该方法能够有序地识别虚假评论,具有较高的准确率和召回率。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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