Multi-channel Contrastive Learning for Sequential Recommendation

Quanhong Tian
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Abstract

The purpose of Sequential Recommendation (SR) is to recommend the next commodities that a user wants to buy based on their historical interaction sequence. The current approach for SR focuses only on mining the user’s interest preferences, while they all fail to consider the influence of item prices on users’ purchase decisions and suffer from the data sparsity problem. In this paper, a Multi-channel Contrastive Learning method for SR (MCLSR) is proposed, which can effectively extract users’ interest preferences and price preferences and alleviate the sparsity issues. Specifically, first, a heterogeneous knowledge graph is constructed from all interaction sequence and the item attribute (i.e., item price and category) by us. Then, we leverage a heterogeneous graph neural network mechanism to learn user, item, and price node embeddings. Next, users’ price preferences and interest preferences are extracted by an attention network. Finally, a multi-channel contrastive learning mechanism is employed to build price and interest preferences’ relations and generate high-quality recommendation results. Experiments on both real datasets show that MCLSR obtains more sophisticated performance than the existing baseline.
序列推荐的多通道对比学习
顺序推荐(SR)的目的是根据用户的历史交互顺序推荐他们想要购买的下一个商品。目前的SR方法只关注挖掘用户的兴趣偏好,而它们都没有考虑商品价格对用户购买决策的影响,并且存在数据稀疏性问题。本文提出了一种多通道对比学习方法(MCLSR),该方法可以有效地提取用户的兴趣偏好和价格偏好,缓解稀疏性问题。具体而言,首先,我们从所有交互序列和商品属性(即商品价格和品类)构建了一个异构知识图。然后,我们利用异构图神经网络机制来学习用户、项目和价格节点嵌入。其次,利用注意力网络提取用户的价格偏好和兴趣偏好。最后,采用多渠道对比学习机制构建价格和兴趣偏好关系,生成高质量的推荐结果。在两个真实数据集上的实验表明,MCLSR比现有基线获得了更高的性能。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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