On mobile instant video clip sharing with screen scrolling

Abstract

Nowadays technology advances of wireless networking and mobile devices have made anytime anywhere data access become readily available. This also enables crowdsourced content capturing and sharing, especially for such multimedia data as video. One example is Twitter's Vine, which mainly target mobile devices, allowing users to create ultra-short video clips and instantly share with their followers. In this paper, we take an initial study on this new generation of mobile instant video clip sharing service and explore the potentials towards its further enhancement. We closely investigate its unique mobile interface, featured user behaviors with screen scrolling, revealing the key differences between Vine-enabled anytime anywhere data access patterns and that of traditional counterparts. We then examine the scheduling policy to maximize the user watching experience as well as the cost efficiency. We show that the generic scheduling problem involves two subproblems, namely, pre-fetching scheduling and watch-time download scheduling, and develop effective solutions towards both of them. The superiority of our solution is demonstrated by extensive trace-driven simulations. To the best of our knowledge, this is the first work on modeling and optimizing the view experience of the instant video clip sharing service on mobile devices.