Technology in Immersive Experiential Marketing

Abstract

As technology advances so does the way we market. Immersive Experiential Marketing is about using technology paired with storytelling in ways that leave a lasting impression. This panel will explore how multisensory experiences driven by emerging technology is changing the way we interact as consumers and marketers. Attendees will find this enlightening and inspirational as we use case studies to discuss trends and technologies when it comes to the world of experiential.