{"title":"An Effect of OTT Service Characteristics On Brand Loyalty and Reuse Intention: Foucs on YouTube & Netflix Users","authors":"RakGun Hwang","doi":"10.52564/jamp.2022.61.139","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":424388,"journal":{"name":"Korean Arts Association of Arts Management","volume":"4 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2022-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Korean Arts Association of Arts Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.52564/jamp.2022.61.139","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
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