The Change of Trends of Client-based Games Market and Mobile Games Market and Their Analysis

Chen Qiyan, Chen Pinmo, Zheng Ziling
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Abstract

Since 2016, Chinese client games have stopped growing while Chinese mobile games have taken the place of Chinese client games and increased dramatically. The reason behind this is worthy of exploration. It can be predicted that the thriving of mobile games would closely correlate to the declining Chinese client games. This article intends to find out the reason why Chinese client games lose market share and look for the solution to assist Chinese client games in regaining the lost market share. Qualitative and quantitative methods as well as a secondary source are adopted in this article to carry out the research. The study concludes that Client-side games can return to rapid growth by learning the benefits of mobile games, such as shortening single gameplay and creating a community atmosphere.
客户端游戏市场和手机游戏市场的变化趋势及分析
自2016年以来,中国的客户端游戏已经停止增长,而中国的手机游戏已经取代了中国的客户端游戏,并急剧增长。这背后的原因值得探讨。可以预见,手机游戏的繁荣将与中国客户端游戏的衰落密切相关。本文旨在找出中国客户端游戏失去市场份额的原因,并寻求帮助中国客户端游戏夺回失去的市场份额的解决方案。本文采用定性和定量方法,并结合二手资料进行研究。该研究的结论是,客户端游戏可以通过学习手机游戏的优点,如缩短单一玩法和创造社区氛围,重新获得快速增长。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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