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Service-dominant logic

The Routledge Handbook of Service Research Insights and Ideas Pub Date : 2010-11-10 DOI:10.1108/S1548-6435(2009)0000006010
S. Vargo, R. Lusch, M. Akaka, Yi He
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The Routledge Handbook of Service Research Insights and Ideas
The Routledge Handbook of Service Research Insights and Ideas
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