Evaluation of Genius for Investing Venture Capital

Abstract

Venture capital is crucial to startup businesses. This paper evaluates whether the startup business Genius is worth investing in by venture capitalists by employing PEST analysis and the POCD framework. The PEST analysis indicates that Genius can be more profitable in the future by examining the effects of political, economic, social, and technological factors on this company. The POCD framework finds that Genius can be profitable and more competitive in the future by providing perspectives from people, opportunities, and context. In general, this startup company is worth investing, as it will be profitable to the venture capitalists.