Chinatown Bandung Culinary Attractions for Muslim Tourists: The Perspective of Halal Tourism

Abstract

: Chinatown Bandung is one of the tourist attraction initiated by the government of Bandung City. It displays the atmosphere of the old Chinese village combining two distinctive cultural elements of China and Sundanese. The market segment of this attraction is mostly from muslim domestic tourists who is interested to taste the culinary attraction. While traditionally Chinese food is considered non-halal by the muslims, but it is becoming one of the attraction of this place. This study was conducted to review whether the culinary attraction is truly muslim friendly or halal compliant. The research method is using qualitative approach. Data collection is done by field observation and interview with the manager, food tenants, and visitors. The result showed that Chinatown culinary attraction potentially become halal tourism in Bandung. There are 7 of 31 food sellers have obtained official halal certificate. Thus, Chinatown Bandung can be a potential culinary attraction for muslim tourists.