Design of Intelligent Marketing System Based on E-Commerce Trading

Abstract

This paper mainly studies development and establishment of E-commerce trade platform, specifically to provide the service platform for online marketing and e-commerce trade activities. The establishment of e-commerce trade platform includes the model of the virtual e-commerce centre, the immediately release of enterprise's products information, real-time information feedback browsing based on the Web page, the design of the shopping cart, the design of goods order confirmation, the design of the information consultancy service platform, etc. The e-commerce trade platform constructed a convenient and personalized e-commerce environment for the consumers and business operators. The whole platform possesses versatile, convenient and tradeability.