Learning Dynamic User Behavior Based on Error-driven Event Representation

Honglian Wang, Peiyan Li, Wujun Tao, Bailin Feng, Junming Shao
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引用次数: 2

Abstract

Understanding the evolution of large graphs over time is of significant importance in user behavior understanding and prediction. Modeling user behavior with temporal networks has gained increasing attention in recent years since it allows capturing users’ dynamic preferences and predicting their next actions. Recently, some approaches have been proposed to model user behavior. However, these methods suffer from two problems: they work on static data, which ignores the dynamic evolution, or they model the whole behavior sequences directly by recurrent neural networks and thus suffer from noisy information. To tackle these problems, we propose a dynamic user behavior learning algorithm called LDBR. It views user behaviors as a set of dynamic events and uses recent event embedding to predict future user behavior and infer the current semantic labels. Specifically, we propose a new strategy to automatically learn a good event embedding in behavior sequence by introducing a smooth sampling strategy and minimizing the temporal link prediction error. It is hard to obtain real-world datasets with evolving labels. Thus in this paper, we provide a new dynamic network dataset with evolving labels called Arxiv and make it publicly available. Based on the Arxiv dataset, we conduct a case study to verify the quality of event embedding. Extensive experiments on temporal link prediction tasks further demonstrate the effectiveness of the LDBR model.
基于错误驱动事件表示的动态用户行为学习
理解大图形随时间的演变对于理解和预测用户行为非常重要。用时间网络建模用户行为近年来受到越来越多的关注,因为它可以捕捉用户的动态偏好并预测他们的下一步行动。最近,人们提出了一些方法来模拟用户行为。然而,这些方法存在两个问题:它们处理静态数据,忽略了动态演化;或者它们直接通过循环神经网络对整个行为序列进行建模,从而受到噪声信息的影响。为了解决这些问题,我们提出了一种称为LDBR的动态用户行为学习算法。它将用户行为视为一组动态事件,并使用最近的事件嵌入来预测未来的用户行为并推断当前的语义标签。具体来说,我们提出了一种新的策略,通过引入平滑采样策略和最小化时间链预测误差来自动学习良好的事件嵌入行为序列。很难获得具有演化标签的真实世界数据集。因此,在本文中,我们提供了一个新的动态网络数据集,具有不断发展的标签,称为Arxiv,并使其公开可用。基于Arxiv数据集,通过案例研究验证了事件嵌入的质量。在时间链路预测任务上的大量实验进一步证明了LDBR模型的有效性。
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