Raising Environmental and Social Sustainability through Green Human Resources Practices in Egyptian Tourism & Hospitality Organisations; the Mediating Role of Pro-Environmental Behaviors

Abstract

Governments, organisations and consumers are facing growing green challenges and opportunities. Particularly, tourism organisations are confronting numerous social and environmental issues; human resource management (HRM) is one of the important business functions that can address and respond to such issues by implementing sustainable strategies such as green human resource management (GHRM) practices. Thus, there is a need to examine how green HRM can raise the Social and Environmental Sustainability of tourism and hospitality organizations, especially in response to Egypt's vision 2030 of sustainability. Accordingly, this study investigates the relation between GHRM practices and the organizations‟ Social and environmental responsibility through developing Pro-Environmental Behaviors among their employees. A model was proposed for the analysis of this relationship within Egyptian Tourism& Hospitality (T&H) organisations. Seeking to the quantitative research method, a survey research tool was also employed for testing the model. Using the partial least squares structural equation modeling (PLS-SEM) results show the different consequences and effects of the study variables. The study provides theoretical contributions to HRM literature; Specific implications for all stakeholders within the industry will arise considering the results.