JBTI : Jurnal Bisnis : Teori dan Implementasi

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JBTI : Jurnal Bisnis : Teori dan Implementasi - 最新文献

Marketing Tactics and Corporate Image: The Key to Maintaining Loyalty

Pub Date : 2024-01-27 DOI: 10.18196/jbti.v14i3.20493 Pahmi Pahmi, Tasrim Tasrim, Ansri Jayanti, Satria Lintang Rachmadana, Munzir Munzir

Do Job Resources Matter for The Sales Force? Enhancing Sales Force Performance and Adaptive Selling Behavior

Pub Date : 2024-01-06 DOI: 10.18196/jbti.v14i3.20818 Imanirrahma Salsabil, R. Hurriyati, P. Dirgantari, L. Wibowo

How Product Review, Price and Ease of Transaction Affect Online Purchase Decision: Study of Bukalapak Users in Gelgel Village, Bali

Pub Date : 2023-06-15 DOI: 10.18196/jbti.v14i1.18463 Tjokorda Gde, Agung Wijaya, Kesuma Suryawan, I. K. Sumerta, Ayu Putu, Satya Widiantari, S. Abdullah

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