Transpositioning through visual translanguaging creativity: A multimodal analysis of a Chinese wanghong vlogger’s identity performance on YouTube

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DOI:10.1016/j.dcm.2025.100937
作者：Yilei Wang , Dezheng (William) Feng , Jing Zhang
文献类型：期刊论文
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Elsevier

Abstract：This study analyzes how the popular Chinese vlogger Li Ziqi represents herself and the Chinese culture on YouTube for a global audience. It addresses two key issues of identity performance i

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