Business responses to positive reviews online: Face-work on TripAdvisor

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DOI:10.1016/j.pragma.2021.04.008
文献类型：期刊论文
补充材料：只需要正文
文献链接：https://doi.org/10.1016/j.pragma.2021.10.004

Elsevier

Abstract：The exponential growth of consumer reviews has given rise to a new online genre: responses from businesses. While previous research predominantly focused on responses to negative reviews and

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