Key determinants of online impulse buying behavior: A study from TikTok Shop users in Vietnam.

已完结 10 由荒诞的前一天发布于 2025/10/9 15:36:24

DOI:10.1016/j.actpsy.2025.105593
作者：Thi Thuy An Ngo,?Hoang Lan Thanh Nguyen,?Ho Truc Anh Mai,?Hoang Phi Nguyen
文献类型：期刊论文
补充材料：只需要正文

Elsevier

Abstract：This study focused on TikTok Shop to examine how factors such as time pressure, quantity pressure, economic benefit, social influence, entertainment experience, and information usefulness in

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