Embeddedness, Pro-Sociality, and Social Influence: Evidence from Online Crowdfunding

已完结 10 由 Naomi 发布于 2025/4/25 11:26:59

DOI:10.25300/MISQ/2018/14105
作者：Y. Hong, Yuheng Hu, Gordon Burtch
文献类型：期刊论文
补充材料：只需要正文

Management Information Systems Quarterly

Abstract：This paper examines how (1) a crowdfunding campaign’s prosociality (the production of a public versus private good), (2) the social network structure (embeddedness) among individuals advocat

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