Viewer In-Consumption Engagement in Pro-Environmental Tourism Videos: A Video Analytics Approach

已完结 10 由一只独行的(>^ω^<)喵发布于 2025/1/12 15:48:06

DOI:10.1177/00472875231219634
作者：Jingjie Zhu, Mingming Cheng, Ying (Wendy) Wang
文献类型：期刊论文
补充材料：只需要正文
文献链接：https://doi.org/10.1177/00472875231219634

Sage

Abstract：Underpinned by Media Richness Theory and the Elaboration Likelihood Model, this study examines the impacts of the content features (i.e., informativeness and visual variation) of pro-environ

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