Challenges in Introducing Innovations in the Veterinary Sector in Bulgaria

Abstract The digital transformation enters all spheres of public currently. At the same time, it does not take place at the same pace and scale everywhere. Bulgaria delays behind the most European countries in terms of the levels of the Digital Technology Penetration Index (DESI). In the presented research, the reasons for the delaying of digitization are sought, especially in the veterinary sector. In this regard, the subject of the present work is the introduction of special digital technologies to help the veterinary doctors. The aim is to reveal the reasons for the delay and to identify recommendations for a more successful introduction of modern software products and platforms in the veterinary sector. An online survey was conducted among 211 veterinarians of different professional categories and veterinary students, which revealed the main problems before the introduction of innovation and digitalization, taking into account that one of them is the aging of the veterinarians employed in it. The recommendations are made to increase their computer skills and digital competence through training, to emphasize the possibilities of digital innovation in the education of veterinary students, to develop special software products to assist veterinary professionals and the benefits for the veterinary sector are outlined from the introduction of digital innovations.