ANALISIS DAN STRATEGI PENGEMBANGAN USAHA PENANGKAPAN RAJUNGAN (Portunus pelagicus) DI DESA BONTO UJUNG KEC. TAROWANG KABUPATEN JENEPONTO

This study aims to see the feasibility of the small crab catcher and suitable indicators developed by fishermen in Bonto Ujung Village, Tarowang, Jeneponto district to maintain the availability of small crab resources in order to continue to provide benefits. This study uses a survey method by submitting a questionnaire to the respondents. The business feasibility data was analyzed using standard formulas that were generally available, while the small crab fishery business development strategy was analyzed by SWOT. The results showed that the crab fishery business using gill nets and traps that are currently available is still feasible to be used and developed. The strategy for developing small crab fishery business in Bonto Ujung Tarowang Village should take an effective catching strategy with a fishery information system, management arrangements, catching timing arrangements, increasing supervision with related parties, increasing knowledge of technology and information, increasing the marketing chain, increasing access to capital and access to information. to increase business opportunities, increase community innovation.