COVID-19期间消费者对银行系统数字包容的行为

Q4 Economics, Econometrics and Finance

Global Business and Economics Review Pub Date : 2023-03-30 DOI:10.31703/ger.2023(viii-i).13

Sarmad Soomro, A. Talpur

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引用次数: 0

摘要

本研究探讨了2019冠状病毒病期间银行系统中消费者对数字包容的行为。它考察了导致对互联网和移动银行(AIMB)的态度和互联网和移动银行(UIMB)的使用的重要因素。这项研究包括300名受访者，并使用了一种方便的抽样技术来收集数据:在线问卷调查。采用Spss软件对假设和变量之间的关系进行检验，采用回归分析对收集到的数据进行定量评价。研究结果显示，对covid-19效应的感知(PCOV)、互联网和移动银行的感知效用(PUIM)、互联网和移动银行的易用性(EUIM)、对银行的信任(TB)、互联网和移动银行的安全性(SIMB)和AIMB也有所增加。同时观察到PUIM、TB、EUIM和SIMB对AIMB有正向影响。此外，AIMB对UIMB有正向影响。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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The Consumer behaviour towards Digital Inclusion in Banking System during COVID-19

This study explores consumer behavior towards digital inclusion in the banking system during Covid- 19. It examines the important factors that lead to Attitude towards internet and mobile banking (AIMB) and the Use of internet and mobile banking (UIMB). The study comprised 300 respondents, and a convenient sampling technique was used to collect the data: an online questionnaire. Using Spss software to test the hypothesis and relationship between the variables, Regression analysis was used to assess the gathered data quantitatively. The findings show that increase in the Perception of covid-19 effect (PCOV), Perceived utility of internet and mobile banking (PUIM), Ease of use internet and mobile banking (EUIM), Trust in banks (TB), Safety of internet and mobile banking (SIMB) and AIMB also increased. Simultaneously, it is observed that PUIM, TB, EUIM and SIMB have a positive influence on AIMB. Moreover, there was positive impact AIMB on the UIMB.

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来源期刊

Global Business and Economics Review Economics, Econometrics and Finance-Economics and Econometrics

CiteScore

0.80

自引率

0.00%

发文量

期刊介绍： GBER (the flagship journal of the Business & Economics Society International) is an international refereed outlet journal for the presentation, discussion and analysis of advanced concepts, initial treatments and fundamental research in all fields of business and economics. Priority is given to insightful policy-oriented articles that deal with the implications of the increasingly global business activity, especially written for the educated lay-person.