椰奶和椰壳液烟中小企业IbM

E. Yusraini, Halimatuddahliana, S. Gea
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引用次数: 2

摘要

由BPPTN 2017资助的社区服务活动已于2017年8月至11月与其中一位合作伙伴一起实施,该合作伙伴是一家生产椰奶和椰壳液体烟的小型企业家。社区服务伙伴是Budi Darmanto先生,他在棉兰有9年的生意。合作伙伴面临的问题是:椰奶仍然是通过代理商销售,由于代理商佣金必须削减成本,导致销售价格较低。此外,椰壳液体烟产品中仍含有3级杂质(焦油),导致需求下降,销售价格下降。解决问题的方法是:1)为椰奶开辟或扩大新的商业市场,协助他们办理北苏门答腊省MUI的清真许可证,并通过网站制作营销广告;2)提供液烟蒸馏设备,制定标准操作程序(sop),减少杂质,提高液烟等级,提高销售价格,并分析蒸馏液烟的质量。椰奶商业市场的开放和液烟档次的提高,有望增加合作伙伴的收入,扩大自己的业务。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
IbM of Small Medium Enterprise of Coconut Milk and Liquid Smoke from Coconut Shells
Community service activities funded by BPPTN 2017 has been implemented with one of the partners, who was a small entrepreneur of coconut milk and liquid smoke from coconut shells, held from August to November 2017. Partnership of community service was Mr. Budi Darmanto, who has has his business for 9 years in Medan. The problems facing by the partner were: marketing of the coconut milk was still through the agent, resulting in the low selling price because the cost must be cut off for agent commission. In addition, liquid smoke product from coconut shells still contained impurity (Tar), classified as grade 3, causing the demand and its selling price became low. Solutions to the problems were 1) opening or enlarging the new commercial market for coconut milk, by assisting them in the handling of halal permits to the MUI of North Sumatra Province and made marketing advertisements through the website; 2) Providing a grant of liquid smoke distillation apparatus, making standard operational procedures (SOPs) to reduce impurities as well as increasing the grade of liquid smoke, to increase the selling price, and also analyzing the quality of distillated liquid smoke. The opening of commercial market of coconut milk and increasing grade of liquid smoke is expected to increase the partner’s income and expand his own business.
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