大型船东享受品牌溢价吗?

Q2 Economics, Econometrics and Finance

Journal of Real Estate Portfolio Management Pub Date : 2018-04-10 DOI:10.1080/10835547.2018.12090005

P. Jain, Spenser J. Robinson

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引用次数: 6

摘要

摘要本文研究了大规模所有权对商业地产租金和销售价格溢价的影响。我们还研究了文献中发现的能源之星溢价是否是所有权品牌效应的信号而不是标签本身的结果。结果表明，大型业主产生显著的市场租金溢价，表明潜在的品牌效应。当买家管理房产时，销售价格的影响是复杂的。我们认为，大型业主通过减少商业房地产租赁市场的信息不对称，创造了品牌效应。结果表明，与能源之星称号相关的价格和租金溢价可能向市场发出品牌效应的信号。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Do Large-Scale Owners Enjoy Brand-Induced Premiums?

Executive Summary In this paper, we examine the impact of large-scale ownership on commercial real estate rent and selling price premiums. We also examine whether ENERGY STAR premiums found in the literature are a result of a signal for an ownership brand effect rather than the label itself. The results suggest that large-scale owners generate significant market rental premiums, indicating a potential brand effect. The effect of sales prices is mixed when buyers manage the property. We argue that large scale owners create a brand effect by reducing information asymmetry in the commercial real estate leasing market. The results show that the price and rental premiums associated with the ENERGY STAR designation might signal the brand effect to the market.

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来源期刊

Journal of Real Estate Portfolio Management Economics, Econometrics and Finance-Economics, Econometrics and Finance (miscellaneous)

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期刊介绍： The Journal of Real Estate Portfolio Management (JREPM) is a publication of the American Real Estate Society (ARES). Its purpose is to disseminate applied research on real estate investment and portfolio management.