俄中项目是发展旅游合作的基础

N. Epova, Irina Kozyrskaya
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引用次数: 1

摘要

当代旅游业已成为世界经济的重要组成部分之一。俄罗斯联邦和中华人民共和国是旅游潜力巨大、合作机遇巨大的国家。本文的目的是揭示中俄旅游合作的发展前景。在对旅游领域的项目进行分析的基础上,作者确定了最具前景的项目,并得出了旅游业数字化的必要性,以提高从事旅游业的公司的竞争力,因为由于冠状病毒大流行,旅游业必须改变其战略并寻找新的旅行方式。通过对2019-2020年统计数据的分析,作者得出结论:尽管旅游业面临新的全球性挑战,但两国之间的商业伙伴关系机制正在不断完善,旅游合作已成为中俄战略伙伴关系发展的重要因素之一。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Russian-Chinese Projects as the Basis for the Development of Cooperation in Tourism
Contemporary tourism has become one of the key sectors of world economy. The Russian Federation and People’s Republic of China are the countries with a huge tourism potential and opportunities for cooperation in this area. The objective of this article is to reveal prospective directions for the development of cooperation between Russia and China in tourism business. On the basis of the analysis of the projects in the area of tourism, the authors identified the most prospective projects and drew a conclusion about the necessity of digitalization of the tourism sector to enhance competitiveness of the companies engaged in it, as travel industry has to change its strategies and look for new ways of travelling because of the Coronavirus pandemic. The conducted analysis of the statistical data of 2019–2020 allowed the authors to draw a conclusion that, notwithstanding the new global challenges the tourism faces, the mechanism of business partnership between our countries is constantly improving and cooperation in tourism has become one of the significant factors for the development of strategic partnership between China and Russia.
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