通过Instagram @ruangmendengar在社区建立耳部和听力健康意识

IF 0.3 Q3 AREA STUDIES
Cahya Assyura, F. Ayuningtyas, Rizki Maulida
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引用次数: 0

摘要

背景:目前科技和社交媒体的发展对社会是有益的。Instagram已经成为一个受大众欢迎的社交媒体平台,因为它可以让人们广泛快速地分享信息。目的:由于印尼缺乏有关耳部和听力健康的信息,Ruang Mendengar成为印尼第一个专注于讨论耳部和听力健康的数字平台。目前,Instagram分享有关耳朵和听力健康的信息,以提高印尼人民的意识,Ruang Mendengar通过他们的Instagram账户,即@ruangmendengar进行。这项研究的重点是如何利用Ruang Mendengar的Instagram社交媒体来建立公众对耳朵和听力健康的认识,以及Ruang Mendengar提供耳朵和听力健康信息的动机是什么,特别是对于印度尼西亚人对耳朵和听力健康的关注。方法:本研究采用个案研究的定性方法。数据收集采用深度访谈和文献资料。结果:阮门登格的宣传策略在建立耳部和听力健康意识方面是强有力和有效的。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Building Ear and Hearing Health Awareness in the Community through Instagram @ruangmendengar
Background: The development of technology and social media is currently beneficial for society. Instagram has become a popular social media platform among the general public due to its ease of allowing people to share information widely and quickly. Objective: The lack of information about ear and hearing health in Indonesia makes Ruang Mendengar the first digital platform in Indonesia that focuses on discussing ear and hearing health. Currently, Instagram share information about ear and hearing health to build awareness among Indonesian people, Ruang Mendengar carries out through their Instagram account, namely @ruangmendengar. This research focuses on how Instagram social media from Ruang Mendengar can be used to build public awareness of ear and hearing health and what motives are behind Ruang Mendengar providing information about ear and hearing health, especially for the Indonesian people towards ear and hearing health. Method: This research employed a qualitative approach with a case study method. In-depth interviews and documentation were used for data collection. Result: The findings indicated that Ruang Mendengar’s communication strategy was strong and effective in building awareness about ear and hearing health.
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CiteScore
1.20
自引率
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