Digital Management: Concept or Tools?

A modern enterprise management system cannot do without resource management. At the same time, the implementation of digital transformation is impossible without providing necessary digital resources. The analysis of modern economic scientific literature shows that there is no unified approach to the management of digital resources from the point of view of the digital economy, the need for the formation of digital management. We used methods of comparison, induction, and deduction, modeling and conceptualization. The study identified the differences in the methodological approach of various authors to cognitive management and concluded that the concept of knowledge management, transformed literally in one decade, has reached a new level of conceptualization. Without having reached its full potential, cognitive management is being transformed into digital management, using the best practices as a basis. The comparative characteristics of cognitive and digital management allow us to talk about the development of a conceptual platform based on the resource approach. The study identified the components of the conceptual model of digital management: methodological base, factors, subjects, objects, subject and methodological tools. We recommend to use digital resources as a subject of digital management, which broadens the field for future research and improvement of the conceptual platform.