Salesforce竞赛表现评估

T. Wotruba, Donald J. Schoel
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引用次数: 14

摘要

摘要本研究报告了与销售队伍竞赛成功相关的销售队伍特征类型和销售竞赛策划策略。比赛成功的三个衡量标准是:比赛目标的实现,比赛对利润的贡献,以及比赛产生的负面影响的数量。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Evaluation of Salesforce Contest Performance
AbstractThis study reports the types of salesforce characteristics and sales contest planning policies associated with success of salesforce contests. Three measures of contest success are used: attainment of contest objectives, contest's contribution to profit, and the number of negative side effects generated by the contest.
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