{"title":"B2C电子商务中Agent选择的多Agent协商范式","authors":"B. Mazumdar, Swati Basak, Neelam Modanwal","doi":"10.4018/jats.2011040103","DOIUrl":null,"url":null,"abstract":"Multi agent system MAS model has been extensively used in the different tasks of E-Commerce such as customer relation management CRM, negotiation and brokering. The objective of this paper is to evaluate a seller agent's various cognitive parameters like capability, trust, and desire. After selecting a best seller agent from ordering queue, it applies negotiation strategies to find the most profitable proposal for both buyer and seller. This mechanism belongs to a semi cooperative negotiation type, and selecting a seller and buyer agent pair using mental and cognitive parameters. This work provides a logical cognitive model, logical negotiation model between buyer agent and selected seller agent.","PeriodicalId":93648,"journal":{"name":"International journal of agent technologies and systems","volume":"38 1","pages":"33-52"},"PeriodicalIF":0.0000,"publicationDate":"2011-04-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"6","resultStr":"{\"title\":\"Multi-Agent Negotiation Paradigm for Agent Selection in B2C E-Commerce\",\"authors\":\"B. Mazumdar, Swati Basak, Neelam Modanwal\",\"doi\":\"10.4018/jats.2011040103\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Multi agent system MAS model has been extensively used in the different tasks of E-Commerce such as customer relation management CRM, negotiation and brokering. The objective of this paper is to evaluate a seller agent's various cognitive parameters like capability, trust, and desire. After selecting a best seller agent from ordering queue, it applies negotiation strategies to find the most profitable proposal for both buyer and seller. This mechanism belongs to a semi cooperative negotiation type, and selecting a seller and buyer agent pair using mental and cognitive parameters. This work provides a logical cognitive model, logical negotiation model between buyer agent and selected seller agent.\",\"PeriodicalId\":93648,\"journal\":{\"name\":\"International journal of agent technologies and systems\",\"volume\":\"38 1\",\"pages\":\"33-52\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2011-04-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"6\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International journal of agent technologies and systems\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.4018/jats.2011040103\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International journal of agent technologies and systems","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/jats.2011040103","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Multi-Agent Negotiation Paradigm for Agent Selection in B2C E-Commerce
Multi agent system MAS model has been extensively used in the different tasks of E-Commerce such as customer relation management CRM, negotiation and brokering. The objective of this paper is to evaluate a seller agent's various cognitive parameters like capability, trust, and desire. After selecting a best seller agent from ordering queue, it applies negotiation strategies to find the most profitable proposal for both buyer and seller. This mechanism belongs to a semi cooperative negotiation type, and selecting a seller and buyer agent pair using mental and cognitive parameters. This work provides a logical cognitive model, logical negotiation model between buyer agent and selected seller agent.