Evaluation of Fit Criterias by Means of Eye-Tracking Technology

In order to analyze the degree of people's attention to different clothing parts under the condition of clothing fit evaluation, this paper takes different fit criteria of women blouse as the research object. In this research, subjective questionnaire evaluation experiment and eye tracking experiment were conducted respectively. By analyzing the subjective evaluation results, participants have the ability to correctly evaluate the comfort of clothing and further conduct eye-tracking experimental research. Moreover, eye -tracking indexes data such as fixation duration and fixation counts of 20 areas of interest of 15 blouses with different fit degree were obtained through eye-tracking experiment. Then the mean values of eye-tracking data of different fit degree and areas of interest were compared and multivariate analysis of variance was conducted. And the heat map which can present the duration of fixation in the areas of interest was analyzed. The results showed that the total duration of fixation and the fixation counts of participants in different areas of interest were significantly different. and the degree of attention paid to the clothing parts of the women blouse was the bust, shoulder, waist and sleeve when evaluating clothing comfort with different fit criteria. This paper has scientific reference significance for improving the method of pattern making and women blouse comfort. Keyword: Eye-tracking experiment, Fit criteria, Women blouse, Fit evaluation, Area of interest.