“Minorca borina’t (move yourself)”: Description of a program to promote physical activity and exercise for improving health in the island of Minorca

The objective of the present study is to describe the characteristics of the “Minorca borina’t” (“Minorca move yourself”) program, which was designed to promote physical activity and exercise to improve the population's health. The program led by the Department of Sports Medicine of Minorca Insular Council was divided into four levels of performance, which include the following areas: educational (interventions directed at schools and primary education classrooms); community (actions encompassing different sectors of society, including the development of urban healthy walking routes and interventions related to sustained mobility); prescription of physical exercise (cooperation with Primary Care Centres for prescribing physical exercise to subjects with cardiovascular risk factors); and scientific-academic (continuing education activities for healthcare personnel). Intensifying and promoting these interdependent strategies is expected to result in global benefits to population health.