{"title":"2020年新西兰大选中的性别、政党和表现:与杰辛达和朱迪思在Facebook上的政治活动","authors":"K. Ross, Susan Fountaine, M. Comrie","doi":"10.1177/01634437221127366","DOIUrl":null,"url":null,"abstract":"New Zealand’s 2020 General Election campaign was unusual, though not unprecedented, in featuring women as both Prime Minister (Jacinda Ardern, Labour) and Leader of the Opposition (Judith Collins, National). To explore the extent to which gender, party and style intersected in their social media positioning, we analysed all posts made on the two Party Leaders’ public Facebook pages. We found both quantitative (post frequency and composition, main topic and policy issues, audience reactions) and qualitative differences (tone, presentational style) but importantly, our research suggests that neither woman ‘performed’ gender in normatively stereotypical ways.","PeriodicalId":18417,"journal":{"name":"Media, Culture & Society","volume":null,"pages":null},"PeriodicalIF":2.3000,"publicationDate":"2022-10-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Gender, party and performance in the 2020 New Zealand general election: politicking on Facebook with Jacinda and Judith\",\"authors\":\"K. Ross, Susan Fountaine, M. Comrie\",\"doi\":\"10.1177/01634437221127366\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"New Zealand’s 2020 General Election campaign was unusual, though not unprecedented, in featuring women as both Prime Minister (Jacinda Ardern, Labour) and Leader of the Opposition (Judith Collins, National). To explore the extent to which gender, party and style intersected in their social media positioning, we analysed all posts made on the two Party Leaders’ public Facebook pages. We found both quantitative (post frequency and composition, main topic and policy issues, audience reactions) and qualitative differences (tone, presentational style) but importantly, our research suggests that neither woman ‘performed’ gender in normatively stereotypical ways.\",\"PeriodicalId\":18417,\"journal\":{\"name\":\"Media, Culture & Society\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":2.3000,\"publicationDate\":\"2022-10-15\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Media, Culture & Society\",\"FirstCategoryId\":\"98\",\"ListUrlMain\":\"https://doi.org/10.1177/01634437221127366\",\"RegionNum\":1,\"RegionCategory\":\"文学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"COMMUNICATION\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Media, Culture & Society","FirstCategoryId":"98","ListUrlMain":"https://doi.org/10.1177/01634437221127366","RegionNum":1,"RegionCategory":"文学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"COMMUNICATION","Score":null,"Total":0}
Gender, party and performance in the 2020 New Zealand general election: politicking on Facebook with Jacinda and Judith
New Zealand’s 2020 General Election campaign was unusual, though not unprecedented, in featuring women as both Prime Minister (Jacinda Ardern, Labour) and Leader of the Opposition (Judith Collins, National). To explore the extent to which gender, party and style intersected in their social media positioning, we analysed all posts made on the two Party Leaders’ public Facebook pages. We found both quantitative (post frequency and composition, main topic and policy issues, audience reactions) and qualitative differences (tone, presentational style) but importantly, our research suggests that neither woman ‘performed’ gender in normatively stereotypical ways.
期刊介绍:
Media, Culture & Society provides a major international forum for the presentation of research and discussion concerning the media, including the newer information and communication technologies, within their political, economic, cultural and historical contexts. It regularly engages with a wider range of issues in cultural and social analysis. Its focus is on substantive topics and on critique and innovation in theory and method. An interdisciplinary journal, it welcomes contributions in any relevant areas and from a worldwide authorship.