提高企业在数字化条件下的竞争力

IF 0.2 Q4 MANAGEMENT
I. Kotelnikova
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引用次数: 2

摘要

企业、产业和国家的竞争力问题是世界经济中最紧迫和最具活力的问题之一。这是因为它的分析受到许多因素的影响,但首先是各国经济增长率的变化,失业水平,一个国家或公司(企业,组织)在世界经济中的地位等。在全球经济竞争日益激烈的情况下,这一问题的重要性尤其日益增加,因为每个国家都有权利在世界经济体系中占有有价值的地位。现代经济向一个质的新水平的过渡涉及创新产业的创造,技术发达的商业,经济实体运作的制度条件的变化,生活环境的改善,劳动生产率的提高,最后是企业创造链的转变。近几十年的实践表明,基于生产力发展水平的技术结构不同,竞争力的概念会有很大差异。在数字化转型的过程中,企业被转变为具有数字化思维的组织。进入市场的产品变成了数字化的。提供的产品和服务的质量是通过个性化、个性化、改进的功能、运输和物流活动的系统集成、当前的收入模式、现代设计、应用开发来实现的。企业的竞争力可以定义为企业在符合质量标准的情况下,通过提供具有差异化属性的商品或服务,比竞争对手更好地提供商品或服务的能力。数字化使我们能够在地球上任何地方找到合作伙伴,有效地建立商品链和货币链,并开展有利可图的对外经济活动。企业竞争力的增强将取决于数字化解决方案在企业中的实施速度和有效性,因为数字技术已成为世界上许多国家社会经济发展的驱动力,决定了未来可持续发展的基础。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
INCREASING THE COMPETITIVENESS OF ENTERPRISES UNDER THE CONDITIONS OF DIGITALIZATION
The problem of competitiveness of firms, industries, and countries is one of the most urgent and dynamic in the world economy. This is explained by the fact that its analysis is influenced by many factors, but first of all the change in the rates of economic growth of countries, the level of unemployment, the place of a country or firm (enterprise, organization) in the world economy, etc. The significance of this problem is especially growing in the conditions of growing global economic competition for the right of each country to occupy a worthy place in the system of the world economy. The transition of the modern economy to a qualitatively new level involves the creation of innovative industries, technologically developed business, a change in the institutional conditions of the functioning of economic entities, improvement of the living environment, an increase in labor productivity, and, finally, the transformation of the chains of creation by enterprises. The practice of recent decades shows that concepts of competitiveness can differ significantly depending on the technological structure, which is based on the level of development of productive forces. In the process of digital transformation, enterprises are transformed into organizations with digital thinking. The product moving to the market becomes digital. The quality of the products and services provided is achieved through personalization, individualization, improved functionality, system integration of transport and logistics activity, current revenue models, modern design, application development. The competitiveness of the enterprise can be defined as the ability of the enterprise to better provide the supply of goods or services, compared to competitors, by providing goods or services with differentiated properties while complying with quality standards. Digitization makes it possible to find partners anywhere on the planet, to effectively build commodity and money chains, and to conduct profitable foreign economic activities. Strengthening the competitiveness of the enterprise will depend on how quickly and effectively digital solutions will be implemented in business, since digital technologies have become the driving force of the socio-economic development of many countries of the world, determining the basis of sustainable development in the future.
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