基于数据挖掘关联算法的物联网数据管理系统在电子商务平台中的应用

IF 3.6 3区 管理学 Q2 COMPUTER SCIENCE, INFORMATION SYSTEMS
Guanke Wang, Xuan Zhang, Yifan Gao, Austin Lin Yee, Xue Wang
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引用次数: 1

摘要

电子商务的发展极大地改变了社会零售业态的发展。企业对消费者(B2C)电子商务模式很重要。由于消费者信任度高,商品以电子产品和品牌商品为主的特点,所产生的收入和利润也非常可观。因此,各大电商巨头都加大了B2C业态的开发力度。物流服务能力和水平已成为B2C电子商务发展的重要动力。如何优化B2C电子商务的库存,实现整个物流链的经济性与服务能力的有机平衡,已成为各大电商巨头面临的非常迫切的问题。从大数据的角度出发,首先基于某B2C电子商务平台的真实运营数据,对所使用的数据集进行概述分析。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Use of an Internet of Things Data Management System Using Data Mining Association Algorithm in an E-Commerce Platform
The development of e-commerce has greatly changed the development of social retail formats. Business-to-consumer (B2C) e-commerce model is important. Due to the characteristics of high consumer trust and commodities dominated by electronic products and brand commodities, the income and profits generated are also very considerable. Therefore, the major e-commerce giants have increased the development of B2C formats. Logistics service capability and level have become an important driving force for the development of B2C e-commerce. How to optimize the inventory of B2C e-commerce and realize the organic balance between the economy and service capacity of the whole logistics chain has become a very urgent problem faced by major e-commerce giants. From the perspective of big data, first, the overview of the dataset used is analyzed based on the real operation data of a business to consumer (B2C) e-commerce platform.
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来源期刊
Journal of Organizational and End User Computing
Journal of Organizational and End User Computing COMPUTER SCIENCE, INFORMATION SYSTEMS-
CiteScore
6.00
自引率
9.20%
发文量
77
期刊介绍: The Journal of Organizational and End User Computing (JOEUC) provides a forum to information technology educators, researchers, and practitioners to advance the practice and understanding of organizational and end user computing. The journal features a major emphasis on how to increase organizational and end user productivity and performance, and how to achieve organizational strategic and competitive advantage. JOEUC publishes full-length research manuscripts, insightful research and practice notes, and case studies from all areas of organizational and end user computing that are selected after a rigorous blind review by experts in the field.
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