考察餐厅属性对满意度和讲故事的影响:以土耳其为例

IF 1.2 Q3 HOSPITALITY, LEISURE, SPORT & TOURISM

Advances in Hospitality and Tourism Research-AHTR Pub Date : 2022-01-11 DOI:10.30519/ahtr.925858

S. Karasakal, Oğuz Doğan, Sadık Can Gazelci̇

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引用次数: 0

摘要

本研究旨在探讨餐厅属性对满意度的影响，以及满意度对餐厅讲故事的影响。数据来自土耳其加济安泰普、哈塔伊、Şanlıurfa和阿达纳省8所公立和私立大学的226名学者和管理人员。结果表明，食品属性、员工和物理环境对顾客满意度有正向影响。结果还显示，满意度是讲故事意图的重要决定因素。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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EXAMINING THE IMPACTS OF RESTAURANT ATTRIBUTES ON SATISFACTION AND STORYTELLING: THE CASE OF TURKEY

The current research aimed to search the impacts of restaurant attributes on satisfaction, and the impacts of satisfaction on storytelling in restaurants. The data was obtained from 226 academicians and administrators of 8 universities which were both public and private in Gaziantep, Hatay, Şanlıurfa, and Adana provinces of Turkey. The results revealed that food attributes, employees, and physical environment positively affect customer satisfaction. The results also revealed that satisfaction is a significant determinant of storytelling intention.

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来源期刊

Advances in Hospitality and Tourism Research-AHTR HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

2.30

自引率

17.60%

发文量

审稿时长

25 weeks