VALOR COMPARTIDO SOSTENIBLE: UN ENFOQUE MULTIDIMENSIONAL PARA LA GESTIÓN ESTRATÉGICA DE LA EMPRESA

This document proposes a general point of view of the shared value principle from a sustainable worldview through a hermeneutic and reflective analysis towards the consolidation of valuable arguments that reflect in the future the way forward for decision making in the strategic agenda of the companies because today it is common to observe that the organizations of the world are more concerned about their financial returns, than for the moderate use of resources and respect for the environment. Based on the theoretical and epistemological bases of the theory of shared value creation oriented to business management, a new construct is developed: sustainable shared value, which incorporates the sustainable dimension as an object of research, in order to understand the systemic and interdisciplinary relationship of the theories; it also highlights the need to adopt new paradigms that generate current and intergenerational impact results.