冲突频发目的地的旅游意向建模:以土耳其为例，2020-2021年

IF 2.3 0 GEOGRAPHY

Regional Statistics Pub Date : 2022-01-01 DOI:10.15196/rs120207

E. Bayramov

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引用次数: 2

摘要

本研究探讨影响冲突目的地旅游意愿的因素。实证研究是在一个计划去土耳其这个充满冲突的目的地旅游的国际人群中进行的。数据收集产生了1420名受访者的样本。我们的研究结果表明，感知行为控制和目的地形象是访问意向的重要预测因素。感知风险对参与者的访问态度有负向影响。主观规范对探视态度和行为控制感知有正向影响。实证结果具有学术和商业意义。一方面，本研究有助于了解影响冲突目的地游客意愿的因素。另一方面，研究结果确定了市场参与者可以使用的工具，以增加访问意图，以抵消旅游业的下降。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Modelling travel intention in conflict-ridden destinations: the example of Turkey, 2020-2021

This study investigates the factors influencing travel intention to conflict-ridden destinations. Empirical research was conducted on an international population that plans to visit Turkey as a conflict-ridden destination. Data collection resulted in a sample of 1420 respondents. Our findings revealed that perceived behavioural control and destination image were significant predictors of an intention to visit. Perceived risk had a negative effect on participants’ attitude about visiting. Subjective norms had a positive influence on attitudes towards visiting and perceived behavioural control. The empirical results have both academic and business implications. On the one hand, this research contributes to understanding the factors influencing the intention to visit conflict-ridden destinations. On the other hand, the results identify the tools that market players can use to increase the intention to visit to counterbalance a decline in tourism.

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来源期刊

Regional Statistics GEOGRAPHY-

CiteScore

5.30

自引率

52.20%

发文量

期刊介绍： The periodical welcomes studies, research and conference reports, book reviews, discussion articles reflecting on our former articles. The periodical welcomes articles from the following areas: regional statistics, regional science, social geography, regional planning, sociology, geographical information science Goals of the journal: high-level studies in the field of regional analyses, to encourage the exchange of views and discussion among researchers in the area of regional researches.