智能手机用户应用使用意愿的隐私风险与采用困境:智能手机操作系统的中介调节

Q3 Business, Management and Accounting
Anubhav A. Mishra, Prachi Gala, D. Adebanjo
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引用次数: 0

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Privacy risk and adoption dilemma for smartphone users' app usage intention: mediated moderation of smartphone operating system
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来源期刊
International Journal of Technology Marketing
International Journal of Technology Marketing Business, Management and Accounting-Marketing
CiteScore
1.70
自引率
0.00%
发文量
27
期刊介绍: IJTMkt proposes and fosters discussion on the advancement of marketing practice and theory, with emphasis on technology and technology intensive products. This perspective acknowledges the complexity and importance of linking technology and marketing issues, as well as the necessity of innovatively marketing technology and technology intensive products.
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