形象就是一切

IF 3.1 Q2 MANAGEMENT
Dennis A. Gioia , Aimee L. Hamilton , Shubha D. Patvardhan
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引用次数: 44

摘要

我们将形象的概念发展为一个“覆盖概念”,它包含了组织研究中的几个主要概念。我们借鉴了许多文献,包括社会心理学、市场营销/品牌、政治学和组织研究,来证明“形象就是一切”。我们不仅考虑了图像的普遍性,还考虑了图像的力量,包括它在个人和组织研究中改变甚至是我们最基本概念的特征的转化潜力,包括身份。我们阐明了两个主要论点:(1)图像拥有将物质转化为图像的力量,更根本的是(2)图像本身可以成为实质性的。因此,我们不仅表达了一个实体→形象转化,而且表达了一个形象→物质转化。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Image is everything

We develop the notion of image as a “covering concept,” one that subsumes several major ideas in organization study. We draw on a number of literatures, including social psychology, marketing/branding, political science and organization studies, to make the case that “image is everything.” We consider not only the pervasiveness of image, but also the power of image including its transformational potential for altering the character of even our most fundamental concepts in personal and organizational study, including identity. We articulate two major theses: (1) image harbors the power to transform substance into image, and more radically that (2) image can itself become substantive. We therefore articulate not only a substance  image transformation, but also an image  substance transformation.

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来源期刊
Research in Organizational Behavior
Research in Organizational Behavior Psychology-Social Psychology
CiteScore
1.60
自引率
0.00%
发文量
4
期刊介绍: Research in Organizational Behavior publishes commissioned papers only, spanning several levels of analysis, and ranging from studies of individuals to groups to organizations and their environments. The topics encompassed are likewise diverse, covering issues from individual emotion and cognition to social movements and networks. Cutting across this diversity, however, is a rather consistent quality of presentation. Being both thorough and thoughtful, Research in Organizational Behavior is commissioned pieces provide substantial contributions to research on organizations. Many have received rewards for their level of scholarship and many have become classics in the field of organizational research.
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