进入视听叙事的交通:近距离观察

IF 16.4 1区化学 Q1 CHEMISTRY, MULTIDISCIPLINARY

Accounts of Chemical Research Pub Date : 2021-09-23 DOI:10.1080/01463373.2021.1981416

Amber M. Reinhart, Lara Zwarun, Alice E. Hall, Yan Tian

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引用次数: 1

摘要

摘要许多学者使用Green和Brock（2000）的交通量表来衡量观众被叙事吸收的程度。在两项研究中，我们探讨了量表在基于文本的叙事与视听叙事方面的表现是否相同。在研究1中，125名参与者接触了同一叙事的两个版本（文本或AV）中的一个。验证性因素分析表明，量表不是一维的，各格式之间的因素结构也不一致。不支持文本和AV组之间的测量不变性。在研究2中，采用了更大（N=498）、更多样的样本以及不同的刺激。同样，尺度不是一维的，并且不支持测量不变性。这些结果表明，该量表可能不适用于视听叙事，也表明运输本身的概念可能因媒介而异。

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Transportation into Audio-visual Narratives: A Closer Look

ABSTRACT Many scholars use Green and Brock’s (2000) transportation scale to measure the degree to which audiences become absorbed into a narrative. In a pair of studies, we explore if the scale performs the same in relation to text-based versus audio-visual (AV) narratives. In Study 1, 125 participants were exposed to one of two versions (text or AV) of the same narrative. A confirmatory factor analysis indicates that the scale is not unidimensional and the factor structure is not consistent between formats. Measurement invariance across the text and AV groups was not supported. In Study 2, a larger (N=498) more diverse sample was employed, as well as different stimuli. Again the scale was not unidimensional and measurement invariance was not supported. These results indicate the scale may not be valid for audio-visual narratives, and also suggest that the concept of transportation itself may be distinct depending on the medium.

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来源期刊

Accounts of Chemical Research 化学-化学综合

CiteScore

31.40

自引率

1.10%

发文量

312

审稿时长

2 months

期刊介绍： Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.