An Analysis of Mission-Based Project Governance Strategies of Charitable Organizations: In the Case of the “Aid De facto Orphans” Project

With the idea of governance spreading, governance thinking has also begun being applied in the field of project management, giving rise to an emerging theory of project governance. The nature of charitable organizations and their disadvantage in resource mobilization make it necessary also to apply the idea and analysis framework of governance to project operations and move from project management to project governance. This article will illustrate, through an analysis of the “Aid De facto Orphans” Project that the Changsha City Yuelu District Boundless Love Commonwealth Culture Promotion Association (DAWJ) has launched, that a charitable organization in its process of project governance must also hold fast to its mission and, on the basis of the mission, set objectives of project governance, select partners, build governance mechanisms and control governance performance.