A Survey of Public Perceptions and Attitudes about Water Availability Following Exceptional Drought in Texas

This study examines the results of a random sample survey of Texans evaluating citizen awareness, attitudes, and willingness to adopt water conservation practices. The study investigates changes in public attitudes following the most intense one-year drought on record in Texas by evaluating public perception of water availability, assessing Texans’ attitudes and perceptions regarding drought conditions, and comparing the number of Texans adopting practices to conserve water before and after the drought of 2011. Almost 70% indicated that the likelihood of their area suffering from a prolonged drought was increasing. More than 61% of respondents have changed the way their yard is landscaped and 62% have also adopted new technologies in an effort to conserve water. Overall, responses indicated that Texans are concerned with water availability after experiencing, in 2011, the worst one-year drought on record, and that the majority of respondents are taking personal action in an effort to conserve water for the future.