{"title":"超越Netflix:非美国视频流媒体服务的所有权和内容战略","authors":"Amanda D. Lotz, Oliver Eklund","doi":"10.1177/13678779231196314","DOIUrl":null,"url":null,"abstract":"Major multi-territory streaming services such as Netflix, Prime Video, and Disney+ dominate this new sector of video distribution, but the economic features of internet-distributed video enable a diverse sector. This article examines 16 non-US-based multi-territory services and 10 national/regional markets to investigate the other types of transnational streaming businesses emerging. The analysis assesses the ownership of the 16 services, as all but one emerge from existing corporations with activities in the audiovisual or distribution sector, to identify the implications of different ownership priorities. It then pairs the ownership analysis with data on the size and country of origin of the services’ content libraries. The findings identify subcategories of multi-territory streamers and, by considering an array of national markets, reveal the counter-strategies available to non-US-based services.","PeriodicalId":47307,"journal":{"name":"International Journal of Cultural Studies","volume":" ","pages":""},"PeriodicalIF":1.5000,"publicationDate":"2023-09-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Beyond Netflix: Ownership and content strategies among non-US-based video streaming services\",\"authors\":\"Amanda D. Lotz, Oliver Eklund\",\"doi\":\"10.1177/13678779231196314\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Major multi-territory streaming services such as Netflix, Prime Video, and Disney+ dominate this new sector of video distribution, but the economic features of internet-distributed video enable a diverse sector. This article examines 16 non-US-based multi-territory services and 10 national/regional markets to investigate the other types of transnational streaming businesses emerging. The analysis assesses the ownership of the 16 services, as all but one emerge from existing corporations with activities in the audiovisual or distribution sector, to identify the implications of different ownership priorities. It then pairs the ownership analysis with data on the size and country of origin of the services’ content libraries. The findings identify subcategories of multi-territory streamers and, by considering an array of national markets, reveal the counter-strategies available to non-US-based services.\",\"PeriodicalId\":47307,\"journal\":{\"name\":\"International Journal of Cultural Studies\",\"volume\":\" \",\"pages\":\"\"},\"PeriodicalIF\":1.5000,\"publicationDate\":\"2023-09-03\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Cultural Studies\",\"FirstCategoryId\":\"90\",\"ListUrlMain\":\"https://doi.org/10.1177/13678779231196314\",\"RegionNum\":2,\"RegionCategory\":\"社会学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"CULTURAL STUDIES\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Cultural Studies","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.1177/13678779231196314","RegionNum":2,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"CULTURAL STUDIES","Score":null,"Total":0}
Beyond Netflix: Ownership and content strategies among non-US-based video streaming services
Major multi-territory streaming services such as Netflix, Prime Video, and Disney+ dominate this new sector of video distribution, but the economic features of internet-distributed video enable a diverse sector. This article examines 16 non-US-based multi-territory services and 10 national/regional markets to investigate the other types of transnational streaming businesses emerging. The analysis assesses the ownership of the 16 services, as all but one emerge from existing corporations with activities in the audiovisual or distribution sector, to identify the implications of different ownership priorities. It then pairs the ownership analysis with data on the size and country of origin of the services’ content libraries. The findings identify subcategories of multi-territory streamers and, by considering an array of national markets, reveal the counter-strategies available to non-US-based services.
期刊介绍:
International Journal of Cultural Studies is committed to rethinking cultural practices, processes, texts and infrastructures beyond traditional national frameworks and regional biases. The journal publishes theoretical, empirical and historical analyses that interrogate what culture means, and what culture does, across global and local scales of power and action, diverse technologies and forms of mediation, and multiple dimensions of performance, experience and identity. Dedicated to theoretical and methodological innovation in cultural research, the journal is multidisciplinary in outlook, publishing relevant contributions that integrate approaches from the social sciences, humanities, information sciences and more. International Journal of Cultural Studies publishes original research articles. The journal gives preference to papers that extend existing theory or generate new theory through interpretive engagement with empirical cases. Papers based on single country case-studies should clearly indicate and develop the broader relevance of their analyses for an international readership. The journal does not publish close readings of single texts; but it does consider critical, contextualised readings that similarly indicate and develop the broader relevance of their analyses to the field. International Journal of Cultural Studies regularly publishes special issues on urgent questions in the field as well as on specific regions, industries and practices.